We had a recognized turnaround consultant and a Wall Street Journal article creating sizzle but had yet to raise any new money. Surprisingly, a street smart Rochestarian and the offices of Elliot Stern and Calabrese got a deal done. As the story goes, my mother was in attorney David Stern’s office one day discussing financing and litigation. Then, Joe Roberts stopped by.... "IS THAT YOU JOE ROBERTS? I HAVE SOMEONE I WANT YOU TO MEET...."